branding // LOVE, LEIGH

Your Brand Brought to Life

Branding elevates a business by turning values, audience insight, and visual decisions into a cohesive identity that communicates trust, personality, and purpose at every touchpoint.

Love, Leigh needed branding that mixed bold prints with feminine elegance for packaging, social, and retail. We created a full identity: logo, color palette, typography, social direction, and mockups to show a cohesive look across print, packaging, and digital.

The identity makes the label stand out: clear type and color choices create a recognizable fashion voice. Visual cues show the balance of boldness and femininity, helping customers grasp the product’s promise before buying. Branded packaging and digital assets give a consistent unboxing and shopping experience that boosts desirability. Production-ready mockups and files speed time-to-market and keep design true in manufacturing and advertising.

Our process: listen to learn the mission and audience; set strategy and visual direction; develop concepts that balance heritage and modern needs; refine a flexible identity system (logo variants, color, type, usage rules); and deliver print-ready artwork, production guidance, and mockups. We also support rollout with files and specs to keep implementation efficient and cost-effective.

Strategic, production-ready branding does more than look good: it builds trust, increases recognition, supports sales or fundraising, and scales without losing its core message, results we delivered for Love, Leigh.

If you want a tailored, timeless brand that performs everywhere, Loretta Press designs identities that tell your story and make your product or organization work beautifully across all touchpoints.